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Apache Pizza Triples the Excitement of a Takeout

Creative 149 Add to collection

In the Company of Huskies captures the familiarity of takeaway excitement for the campaign

Apache Pizza Triples the Excitement of a Takeout

Apache Pizza has launched its latest product, the Triple Decker Box, with a new campaign created by In the Company of Huskies. 

The campaign captures that all too familiar moment at home when you ask ‘what will we order?’. The Triple Decker Box, which boasts three boxes of delicious pizza and sides, puts an end to this discussion. 

Sandra Carrasco Rodriguez, senior brand manager at Apache Pizza, said: “Apache Pizza is committed to providing the best experience for its customers. With more people staying at home, we wanted to extend our offering with new and fun products and so our innovative Triple Decker Box was created. The campaign had to reflect this uniqueness and connect with our audience, and Huskies perfectly executed and met our objectives for this launch.”

According to Brian Leonard, managing director, Huskies: “It was exciting to work with Apache Pizza on this launch. We needed a campaign that was as innovative as the offer. The creative very effectively promotes the Triple Decker Box and brings to life their brand platform ‘We love Extra’.” 

The campaign highlighting the new triple offering will run across TV, social and digital.


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Agency

Agency: In The Company of Huskies

Managing Director: Brian Leonard

Creative Director: Damian Hanley

Copywriter: Cillian Kenny

Art Director: Greg Colley

Business Director: Rohit Verma

Account Director: Claire Slevin

Producer: Ciarán Walsh

Head of Design: Chris Flynn

Designer: Nicole McMahon

Designer: Emily Blaney

Designer: Eamonn Finn

Client

Client: Food Delivery Brands Group

Senior Brand Manager: Sandra Carrasco Rodriguez

Senior Marketing Specialist: Marta Marin Ojeda

Production

Production: Bold Puppy

Director: Bob Gallagher

Producer: Séamus Waters, Luke Daly

DP: Evan Barry

Production Design: Margot Cullen 

Costume: Sarah Flanagan, Paula O’Reilly

Editor: Bob Gallagher

Post-Production

SFX: Eddie Sheanon, Raygun

Sound Mix: Steven Maher, Raygun

VO Record: Colm O’Rourke, Raygun

Grading: Philip Hambi, MPC

Music: Drums performed by Dylan Lynch, Composition by Bob Gallagher

Photography

Photographer:  Mike O’Toole

Food Stylist: Anne-Marie Tobin

Genres: People

Categories: Fast food, Retail and Restaurants

In The Company Of Huskies, Wed, 20 Jan 2021 12:30:16 GMT