Mon, 21 May 2018 16:05:43 GMT
The 22nd of May has been announced as the International day for Biological Diversity.
To celebrate this day, TBWA\Spain and Reforesta Association wanted to raise awareness about one of the main threats of our ecosystem: deforestation.
Deforestation puts hundreds of species in the world at risk of extinction. With this graphic campaign we want to represent how the destruction of the trees directly affects the animals.
An owl, a tiger and a gorilla represent hundreds of species that are at risk of extinction due to deforestation.
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Categories: Environment, Corporate, Social and PSAsTBWA Worldwide, Mon, 21 May 2018 16:05:43 GMT