Angry Birds 'Venting Machine' Turns Your Rage into Prizes

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Droga5 New York launches followup to the anger-powered scooter
Angry Birds 'Venting Machine' Turns Your Rage into Prizes

Following the Angry Birds scooter reveal, Droga5 New York are turning rage into rewards with the Venting Machine, a vending machine that takes playful punches, knocks, shouts and shakes as payment for sweet prizes related to what users are mad about.

And to get the most use out of this machine, the campaign is taking the machine to the most frustratingly angry place on earth: Times Square, New York City. The live event takes place in NYC on Thursday, 11th to the 21st from 12-8pm. 

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Agency: Droga5 NY

Creative Chairman: David Droga

Global Chief Creative Officer: Neil Heymann

Group Creative Director: Andrew Fergusson

Creative Director: Oriel Davis-Lyons

Creative Director: Gustavo Dorrieto

Associate Creative Director: Michael Kleinman

Associate Creative Director: Leilanni Todd

Senior Copywriter: Daniel Litzow

Senior Art Director: Vignesh Seshadri

Creative Technology Director: Brian Moore

Associate Design Director: Dan Pulito

Designer: Justin Au

Junior Designer: Kenisha Rullan

UX Director: Craig Wong

Chief Creation Officer: Sally-Ann Dale

Co-Director of Interactive Production: Justin Durazzo

Director of Film Production: Jesse Brihn

Executive Producer, Experiential: Bo Djogo

Producer, Interactive: Aaron Matys

Producer, Film: Mateus DeFaria

Producer, Film: Carlos Valdivia

Associate Producer, Interactive: Michelle Levitch

Producer, Print: Abraham Nowels

Director of Business Affairs: Dan Simonetti

Senior Business Affairs Manager: Shaunda Slade

Global Chief Strategy Officer: Jonny Bauer

Head of Strategy: Harry Román-Torres

Group Strategy Director: Deepa Sen

Head of Communications Strategy: Dean Challis

Group Communications Strategy Director: Ben Nilsen

Communications Strategy Director: Kathryn Ruocco

Junior Communications Strategist: Soheyla Escher

Senior Data Strategist: Daria Koren

Account Director: Cris Scardino

Associate Account Manager: Sydney Golden

Senior Project Manager: Lara Yegenoglu

Client

Client: Rovio Entertainment / Angry Birds

Chief Marketing Officer: Ville Heijari

Marketing Director: Stephen Porter

Marketing Director: Kai Torstilla

Head of Communications & PR: Jon Howard

Marketing Manager, Social Media: Juan Gaona Leon

Marketing Manager: Aino Greis

Production

Production Company: Second Child

Director: Jake Honig

DOP: Conor Murphy

Managing Director: Scott Chinn

Producer: Chelsea Greenwood

Photographer: Paul Mcgeiver

Post Production: Second Child

Senior Editor: Matt Badger

Senior Post Producer: Sara Mills

Design Director: Pravin Chottera

Sound Designer & Audio Engineer: Jesse Peterson

Music

Music: APM Music, Marmoset

Interactive prod Co

Interactive Production Company: 10x Beta

Creative Technologist: Owen Trueblood

Director of Design: Colin Kelly

Mechanical Engineer: Liad Yamin

Director of Engineering: Michael Circosta

Industrial Designer: Geoff LaCorte

CEO: Marcel Botha

People Operations Manager: Ashley Hofkens

Activation Production Company

Activation Production Company: Hunters Points

Exec Producer: Kelly Markus (KCM)

Acct Supervisor: Sherry Riad

Sr Producer: Josh Tjaden

Sr Prod Coordinator: Randa Eid

Sr Environmental Designer: DJ Corney

Tech Supervisor: Jon Bingham

Genres: Comedy

Categories: Gaming, Sports and Leisure

Droga5 New York, 8 months ago