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Anchor Worldwide Brings Two Innovative Creatives Together as Powerhouse ACD Team

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“We’re excited to see the results that these eclectic creatives will bring to both established and nascent brands”

Anchor Worldwide Brings Two Innovative Creatives Together as Powerhouse ACD Team
Aria McManus, the conceptional designer known for creating the Towelkini and Downtown Girls Basketball - a badass women’s basketball team with no refs, fouls, or basketball skills required - has joined Anchor Worldwide as an associate creative director.

The experienced designer who has worked at Glossier, Circus Maximus, Civic Entertainment, and New York Magazine is partnering with seasoned copywriter, Lawrence Wang.

- Lawrence Wang

Lawrence, the lead writer for Ram Trucks and Dunkin’ Donuts during his tenure at Publicis Sapient, has most recently been freelancing at multiple agencies. Aria and Lawrence will work across all the independent agency’s clients including Spotify and BMW USA.

“We live to find creatives who rock independently who can also come together to bring fresh thinking to the table,” said Aaron Sedlak, Anchor’s chief creative officer. “We’re excited to see the results that these eclectic creatives will bring to both established and nascent brands.”

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The Marketing Standard, Mon, 11 Jan 2021 12:35:38 GMT