Digital specialist agency AnalogFolk has appointed Matt David as managing partner Asia, with a primary responsibility for managing Hong Kong based client business, as well as strategy across all client accounts in Asia.
David brings with him 18 years of experience in digital strategy and delivery, 16 years of which have been in Asia. He has occupied lead strategy roles over the years with experiences at Isobar, TBWA\Worldwide, McCaan Erikson, Sedgewick Richardson and most recently, Emarsys, honing his strength in large scale customer experience projects for clients such as Mercedes and Infiniti.
The new hire comes soon after the appointment of Stephen Pill as strategy director Asia indicating continued growth in the region and investment in key senior talent.
Chris Ryan managing director and partner at AnalogFolk Asia said, “Demand in the region for our specialist services is very strong – even in the current climate – and as we are seeing new opportunities elsewhere in Asia, it is important we are able to scale our leadership team in 2020. Matt’s experience in digital leadership is very impressive and we’re excited for him to join our expanding team of top-notch digital talent.”
David commented, “I’m honoured to be joining AnalogFolk as managing partner. I’ve seen first-hand the impact our team has had by putting the customer at the centre, and using insight and data intelligently. I look forward to working with our team to deliver game-changing experiences for our clients, and their customers, in Hong Kong and across Asia.”