AMV BBDO Tops The One Club Global Creative Rankings 2021

AMV BBDO London is the world’s top-ranked agency, according to The One Club Global Creative Rankings 2021, combining results from The One Show 2021 and historic ADC 100th Annual Awards.

FCB New York is runner up, with DDB Group Germany Berlin at number three in the world.

FCB Global’s Fred Levron ranked as the world’s number one CCO, with the team of Nicholas Hulley and Nadja Lossgott at AMV BBDO London tied as the top ECDs.

This benchmark creative ranking is determined by the cumulative point totals of eligible One Show Pencils, ADC Cubes and Merits won. 

“Based on results of two of the world’s largest and most prestigious global awards programs, The ONE 2021 Global Creative Ranking is the definitive measure for global creative excellence,” said Kevin Swanepoel, CEO, The One Club for Creativity.  

Highlights of global rankings are as follows.

The One Club Global Creative Rankings 2021, by Agency

1.  AMV BBDO London

2.  FCB New York

3.  DDB Group Germany Berlin

4.  McCann New York

5.  The New York Times Magazine New York

6.  The Bloc New York

7.  Area 23 New York

8.  BBDO Group Germany Düsseldorf

9.  Droga5 New York

10.  BBDO New York

(Note: The New York Times Magazine entered as a design firm, rankings consolidate agencies and design firms under one “agency” listing.)

The One Club Global Creative Rankings 2021, by Client/Brand

1.  Libresse

2.  Michelob ULTRA

3.  Reporters Without Borders

4.  Mastercard

5.  Burger King

The One Club Global Creative Rankings 2021, by Independent Agency

1.  Translation Brooklyn

2.  Wieden+Kennedy Portland

3.  We Believers New York

4.  The Bloc New York

5.  VaynerMedia New York

The One Club Global Creative Rankings 2021, by Internal/In-House Agency

1.  Spotify In-House New York

2.  Verizon Creative Marketing New York

3.  Squarespace New York

4.  Google Creative Lab New York 

5.  Ecox Paris

The One Club Global Creative Rankings 2021, by Production Company

1.  Chelsea Pictures Los Angeles

2.  Hungry Man Productions Los Angeles

3.  SMUGGLER 

4.  MediaMonks Hilversum

5.  Blockworks London 

The One Club Global Creative Rankings 2021, by Music & Sound Company

1.  750mph London

2.  JSM Music New York

3.  Wave Studios New York

4.  Yessian Detroit and New York

5.  SixtyFour Music 

The One Club Global Creative Rankings 2021, by Network

1.  BBDO Worldwide

2.  FCB

3.  Ogilvy Group

4.  DDB Worldwide

5.  McCann Worldgroup

The One Club Global Creative Rankings 2021, by Holding Company

1.  Omnicom Group

2.  Interpublic Group

3.  WPP

4.  Publicis Group

5.  Havas

The One Club Global Creative Rankings 2021, by Highest-Ranked Work

1.  “The Uncensored Library” by DDB Group Germany Berlin with MediaMonks and Blockworks London for Reporters Without Borders

2.  “Michelob ULTRA Courtside” for Michelob ULTRA, Microsoft and the NBA by FCB New York

3.  “True Name” for Mastercard  by McCann New York

4.  “wombstories” for Libresse by AMV BBDO London

5.  “Alone with Me” by Spotify In-House New York for Spotify

Global creative rankings by title are as follows (companies listed reflect where the creatives were when the work was created):

The One Club Global Creative Rankings 2021, by CCO

1.  Fred Levron, FCB Global

2.  Alex Grieve, AMV BBDO London

3.  Dennis May, DDB Group Germany Berlin

3.  Andrés Ordóñez, FCB Chicago

5.  Till Diestel, BBDO Group Germany Düsseldorf

The One Club Global Creative Rankings 2021, by ECD

1.  Nicholas Hulley, AMV BBDO 

1.  Nadja Lossgott, AMV BBDO 

3.  Kristine Holzhausen, DDB Group Germany Berlin

4.  Samira Ansari, FCB New York

5.  John Bleeden, FCB Chicago

The One Club Global Creative Rankings 2021, by Art Director

1.  Nicholas Hulley, AMV BBDO (tie)

1.  Nadja Lossgott, AMV BBDO (tie)

3.  Sirena Martinelli, DDB Group Germany Berlin 

4.  Ben Grandgenett, The New York Times Magazine, New York

5.  Dwight Williams, FCB Chicago

The One Club Global Creative Rankings 2021, by Writer

1.  Nicholas Hulley, AMV BBDO (tie)

1.  Nadja Lossgott, AMV BBDO (tie)

3.  Christian Korntheuer, BBDO Group Germany Düsseldorf

4.  Tobias Natterer, DDB Group Germany Berlin

5.  Nick Divers, The Community Miami

The One Club Global Creative Rankings 2021, by Designer

1.  Mario Kerkstra, AMV BBDO London

2.  Bashak Yenier, AMV BBDO London

2.  Jack Donovan, AMV BBDO London

4.  Jack Fleming, FCB Chicago

5.  Jackie Rodriguez, Jones Knowles Ritchie New York

The One Club Global Creative Rankings 2021, by Director

1.  Nisha Ganatra, Chelsea Pictures

2.  Melina Matsoukas, Prettybird

3.  Niklas Lemburg. CraftWork Düsseldorf

4.  Oscar Hudson, Pulse Films

5.  Emmanuel G. Cuesta, Kuest Paris

The rankings by country and region are as follows:

The One Club Global Creative Rankings 2021, by Country

1.  United States

2.  United Kingdom

3.  Germany

4.  Canada

5.  France

The One Club Global Creative Rankings 2021, by Region

1.  North America

2.  Europe

3.  Asia Pacific

4.  Latin America

5.  Middle East & Africa

The One Club Global Creative Rankings methodology

The One Club Global Creative Rankings provide a cumulative list of companies and individuals based on eligible points earned from their winning entries in both The One Show 2021 and ADC 100th Annual Awards.

The rankings are determined based on the following point values: Gold Pencil/Cube 15 points, Silver Pencil/Cube 7, Bronze Pencil/Cube 3, Merit 1, Fusion Pencil/Cube, SDG and Green Pencil 30 each, Penta Pencil 50, Best of Discipline 45 and Best of Show 90.  

If the same entry wins multiple awards within a discipline, the points for the one highest award in that discipline is counted towards “of the Year” awards.  Points are only awarded to agencies listed as Primary and Secondary on entries.  If several agencies are listed under Primary and Secondary, the points are divided among them.  

The rankings can be sorted and viewed by Agency, Independent Agency, Internal/In-House Agency, Network, Holding Company, Client/Brand, Production Company, Music & Sound Company, Creative, Highest Ranked Work, Country and Region using the dropdown menus.   

The One Show 2021 and ADC 100th Annual Awards Global Creative Rankings were announced separately earlier this week.

The One Club awards shows each have their distinct focus. The One Show judges focus on creativity of ideas and quality of execution, while juries for the ADC Annual Awards, now in its historic 100th year, maintain their long-running concentration as the champion for craft, design and innovation.