PS260
Tue, 20 Mar 2018 14:35:24 GMT
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Amazon's Fire TV Campaign Showcases AI's Futuristic Capabilities
Six new spots by agency Johannes Leonardo, edited by PS260's Adam Epstein reveal the minds of entertainment enthusiasts
P.S. 260 and Johannes Leonardo join forces on the latest work for Amazon.com's Fire TV with Alexa!
Call it your TV-watching buddy, confidante, friend...Alexa can transform your viewing experience with her handy voice-activated features, user friendly interface, and almost genie-like ability in handling human spontaneity.
With creative direction from agency, Johannes Leonardo, and editorial work by PS260's, Adam Epstein, these six new witty spots reveal the minds of entertainment enthusiasts with thoughts and scenarios that prompt them to call on Alexa for help.
And of course, Alexa's got all the answers! Now can your TV do that?
view more - Creative
Offline
Edit Company: PS260
Editor: Adam Epstein
Edit Assistant: Paul Rummerfield
Head of Production: Laura Patterson
Assistant Producer: Natalie Raffaele
Creative Agency
Creative Agency: Johannes Leonardo
Copywriter: Jono Flannery
Art Director: Paul Gregson
Producer: Siobhan Spence-Edwards
Executive Producer: Craig Keppler
Chief Creative Officer: Leo Premutico
Junior Copywriter: Tommy Woods
Junior Art Director: Jacob Mehringer
Sound
Sound Company: Sound Lounge
Sound Engineer: Tom Jucarone
Producer: Liana Rosenberg
ADR Mixer: Patrick Christensen
Client
Brand: Amazon
