Fri, 30 Apr 2021 16:22:54 GMT
Based in London, Haddad excels in creating culturally resonant films, with a searing lyricism evident throughout his work. As a director, Dumas often turns his attention to reframing modern cultural narratives, using his sophisticated eye and natural storytelling ability to subvert expectation - frequently collaborating with DoP Olan Collardy to create texturally rich pieces which defy categorisation.
Dumas has already built a strong reputation for himself within the music and fashion worlds, shooting commercials for Guerlain & Footlocker x Fifa, as well as promos for Ghetts, Anaïs, Lonepsi and most recently rising star Priya Ragu. He has numerous accolades under his belts, including Vimeo Staff Picks, Kinsale Shark, Berlin Commercial and 1.4 On The Cusp of Greatness selection.
Dumas Haddad said: "I’m exceedingly thrilled to join the Agile family and I felt an immediate kinship to Precious, Sana, Myles and the team and fantastic work they've been doing. The team are true visionaries with a resounding ethos and astuteness in developing their talents, so I’m more than excited for this partnership.”