Peach
Hobby home page
Soundlounge
AdGreen
Electriclime gif
jw collective
Contemplative Reptile
Editions
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

Adrian Whatman Promoted to Board of RAPP's Creative Agency

Creative 363 Add to collection

Creative Director recognised for expanding agency's Design studio

Adrian Whatman Promoted to Board of RAPP's Creative Agency

Jason Andrews, Executive Creative Director of RAPP, is delighted to announce that Adrian Whatman, creative director (design) has been promoted to the board of RAPP’s creative agency.

In May, Whatman was promoted to creative director from design director, the role he had held since he joined RAPP from Elvis in 2007. 

Whatman’s promotion to the board recognises the growing importance of design in areas beyond traditional graphics and layout. Design thinking is now part of a much broader agency remit, encompassing areas such as prototyping, experience design and UX. 

During the past seven years, Whatman has expanded RAPP’s design studio into areas such as Motion Graphics, UX, 3D design and digital best practice. He has also spearheaded several pro-active initiatives such as RAPP’s Design Fusion workshops and the global RAPP Design Network – a forum for exchange of ideas across the RAPP world.

Jason Andrews, executive creative director, RAPP said: “Adrian’s well-deserved promotion to the board reflects the increasing importance of design in the progressive creative work we’re producing at RAPP. In today’s multi-platform world, design discipline is integral to the entire experience, not just the final execution. Adrian has the vision and knowledge to help us grow into completely new areas. ”

Adrian Whatman, said: “Traditionally, design was seen as a service to other creative functions within agencies. We’re acknowledging that it now sits at the centre of the creative process as an integral part of conceptual and strategic development.” 

view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.
RAPP, Wed, 07 Jan 2015 15:57:46 GMT