Adjust Your Set, one of the UK’s leading content agencies, has expanded its editorial & publishing and creative teams by appointing Hannah Smith to the newly created role of Digital Publisher and Angel Capobianco as Creative Copywriter.
Smith joins from her role as Associate Publisher for the Marie Claire and InStyle brands within the luxury division at Time inc. Smith has over seven years’ publishing experience having worked across an array of premium magazine titles including Elle, Elle Decoration, Red, Ideal Home and Living Etc.
Capobianco, who joins from Holler / Leo Burnett, was responsible for collaborating across the agency globally on concept and content creation, in addition to being the lead global social creative copywriter responsible for the hugely popular #LikeAGirl campaign for Always.
Adjust Your Set is helping global brands to apply brand-publishing to their organisation and provides service through their consultancy arm ‘Adjust’ on strategy change management, project management and process implementation for brand publishing.
Christopher Lockwood, Editorial and Publishing Director at Adjust Your Set said: “Brands are finally taking publishing seriously, and as part of this evolution, we have appointed Hannah Smith to the newly created role of Digital Publisher within our consultancy arm”
Chris Gorell Barnes, Founder & CEO of Adjust Your Set said: “Hannah brings with her a wealth of expertise in publishing and brand strategy, implementation, launch strategy, operation management and digital development, all essential skills needed to lead clients through this constantly changing marketing landscape, whilst Angel possesses the unprecedented ability to create forward-thinking digital campaigns in a way that is both intelligent and refreshing.”
Hannah Smith said of her hire: “I am thrilled to join the brand publishing team as Digital Publisher. Adjust Your Set is championing creative and innovative strategy for some of the world’s largest market leading brands and has offered me a dynamic and forward thinking environment in which to use my publisher experience.”
Angel Capobianco added: “Adjust Your Set understands that every great idea starts with a real human insight. My background in creative copywriting allows me to join AYS and craft those insights into pieces of engaging, creative work that tell a good story and get people talking."
Smith reports to Christopher Lockwood whilst Capobianco reports to Adjust Your Set’s Creative Director Doug Hurcombe. Both will take up their respective positions with immediate effect.view more - Hires, Wins & Business
Genres: Peoplelbbonline.com, Thu, 26 Feb 2015 14:54:49 GMT