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adam&eveDDB Wins Highways England Account

13/02/2018
Advertising Agency
London, UK
91
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Three-year contract will see adam&eveDDB deliver campaigns that support the company’s aim to reduce the number of people killed on English motorways
Highways England has awarded its creative agency contract to adam&eveDDB – a second win for the agency following their appointment to the government roster last year.

The three-year contract will see adam&eveDDB deliver a number of fully-integrated campaigns, supporting the company’s aim to reduce the number of people killed and seriously injured on the 4,300 miles of England’s motorways and major A roads.

Alison Holliday, Head of Marketing at Highways England said: 

“We are delighted to work with adam&eveDDB to develop our safety focused behaviour change campaigns which aim to reduce the number of people killed and seriously injured on the network. “

Tammy Einav, Joint-CEO of adam&eveDDB, added: 
 
“Highways England’s work saves lives. We are honoured to be given the opportunity to partner with them to continue to make England’s motorways and main trunk roads safer for everyone.”
Credits
Work from adam&eveDDB
VW: Stay In Safe Hands
Volkswagen
21/05/2012
68
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The Bear & The Hare
John Lewis
08/11/2013
234
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ALL THEIR WORK