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Adam Driver Screws Up SNICKERS' Live Super Bowl Ad in the Best Way

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BBDO New York teamed with O Positive's Jim Jenkins for the impressive big game spot

Adam Driver Screws Up SNICKERS' Live Super Bowl Ad in the Best Way

It was pretty ballsy for SNICKERS to announce that it would be performing its Super Bowl spot live during the big game. But boy, has it paid off. 

BBDO New York has now unveiled the live ad featuring Star Wars actor Adam Driver. Set in the Old West, it doesn't take long for everything to go horribly wrong in a hilarious way. 

The ad was directed by O Positive's Jim Jenkins.

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Post Production / VFX

Executive Producer: Steve Greenstein

Post Production Company: SQUAD 47

Production Company

Director: Jim Jenkins

DOP: Mauro Fiore

Executive Producer: Ralph Laucella, Marc Grill

Producer: Blake Morrison

Production Company: O POSITIVE


Composer: John Adair

Music Production: EMOTO

Producer: Paul Schultz, Laura Dopp

Sound Design: One Thousand Birds

Sound Production: Andres Velasquez + Andrew Tracy


Edit Assistant: Laura Sanford

Edit Company: Arcade Edit

Editor: Geoff Hounsell

Executive Producer: Chrissy DeSimone

Producer: Adam Becht

Creative Agency

Account Executive: Danee Fields

Chief Creative Officer: David Lubars, Greg Hahn

Creative Agency: BBDO New York

Director of Integrated Production: David Rolfe

Executive Creative Director: Gianfranco Arena, Peter Kain

Executive Director: Amy Wertheimer

Group Account Directors: Susannah Keller

Head of TV / Production: Devon Clark

Planners: Sean Stogner

Planning Director: Annemarie Norris

President: Kirsten Flanik

Producers: (Music) Melissa Chester

Genres: Comedy

Categories: Food, Confectionery

BBDO New York, Mon, 06 Feb 2017 10:24:19 GMT