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ACNE Production Turns Sleep Into Art



Ibis Hotels customers’ temperature, movement and sound robotically transformed

ACNE Production Turns Sleep Into Art


ACNE Production partnered with BETC Paris to create "Sleep Art" for global hotel chain Ibis.  
Special beds in Ibis hotels in Paris (October 13-23), Berlin (November 1-11) and London (November 19-23) will be equipped with ACNE’s new “dreambox” technology.  Led by Creative Director Markus Ward, ACNE’s R&D team designed a grid of 80 sensors that can capture and wirelessly transmit a person’s temperature, movement and sound during sleep in real time.
Each sleeper’s data will be translated into a unique piece of art by a small robot (ABB’s IRB 120) at the Ibis Styles Paris Bercy Hotel using a paintbrush, acrylic paints and a traditional canvas.  ACNE’s algorithm-led program will tell the robot what to paint, but results will vary.  “While code is predictable, the real world is not. Using acrylics and brushes to make art from data brings a whole new dimension of challenges to the table,” explains Ward.  “It opens up for uncontrollable mistakes such as dripping, unintentional color mixing and so on.”
Forty participants will be chosen from the Ibis Facebook page in each city to take part in the experience (  When the project is wrapped up in November there will be an online gallery of the artworks and guests will get an original to take home.
View a making of video below:
view more - Creative
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Categories: Travel, Services, Wed, 10 Oct 2012 09:27:56 GMT