Director Prosper Unger-Hamilton has directed an explosive promo for ‘Beautiful Superstar’, the lead single for A.G. Cook’s debut album ‘Apple’. Graded by Absolute Post, the video launched on 16th September on Youtube.
The surreal and futuristic music video places the viewer in an alternate reality. The year is 2021, the setting is Earth but not as we quite recognise it. Viewers witness a strange mist move slowly across the planet. No-one can tell if it’s a toxic hazard or a magical entity, but it seems to be changing the fabric of reality. Gravity has become unreliable, people have gone missing, and strange shapes have been spotted in the night.
Junior colourist, Juliette Willeman, said: 'Beautiful Superstar' was really fun to be involved with - as soon as I read the treatment I knew it would be a great opportunity to play around with looks and see how far I could push the grade. Prosper, the director, was lovely to work with, clearly setting out what his vision was whilst also giving me room to suggest my own interpretations of his treatment. The references provided gave me ample inspiration and guidance for the direction of the grade, meaning I had a clear idea for what I wanted to do once in the suite."
Juliette continued: "The main focus of the grade was highlighting the greens and complementary oranges, pushing a hallucinogenic feeling that ramped up as the video goes on. This was really fun to experiment with, such as seeing how far I could go with the saturation and vibrancy. I particularly enjoyed playing with the hues of the grass, changing it from quite a dull yellow to a bright acid green."
"It was also interesting to juxtapose these 'crazier' scenes with the darker, more muted moments in the video; pulling back the saturation in these shots helped to boost the psychedelic feel of the contrasting scenes, making the greens and oranges pop even more. There was a 'horror-esque' feeling to these scenes, which helped to push the growing suspense and energy as the extra-terrestrial elements started building up." added Juliette. "It was a pleasure to grade Prosper Unger-Hamilton’s promo for ‘Beautiful Superstar'. Prosper’s intention was always that this video would ‘establish the campaign’s universe – an uncanny world that’s both slick and naïve, where real and fake have blurred together.”