Aardman's StorySign Finds Success at Cannes Lions 2019
StorySign, a project developed by Aardman, FCB Inferno, and Huawei, won a number of awards last week at the Cannes Lions International Festival of Creativity 2019.
Shortlisted in 19 categories, including the prestigious Titanium Lion which honours the industry’s most progressive branded communications, the app won four Gold, one Silver and two Bronze awards:
Brand Experience & Activation
Use of Mobile – GOLD
Digital Craft
UX & Journey Design – GOLD
Health & Wellness
Mobile – GOLD
Mobile
Social Purpose – GOLD
Utility app – BRONZE
Sustainable Development Goals
Quality Education – SILVER
Design
Infant Products – BRONZE
In partnership with FCB Inferno and Huawei Mobile UK, Aardman developed StorySign to help deaf children learn to read in a collaborative way with their parents, using real children’s books to create a connection to the written word.
Elsewhere at the festival, a second Aardman project, the BBC Two rebrand, won Silver for Rebrand / Refresh of an Existing Brand in the Design Lions, and was shortlisted for a further three awards in the Digital Craft, Film and Film Craft categories.
