Southern Comfort's Whatever's Comfortable campaign champions the attitude it takes to be yourself, and celebrates those people who captivate us because of it.
Now, Wieden+Kennedy New York unleash the Young Gun. This is Stephen. He is an accomplished bartending journeyman. His self-described “Not Neat” style creates signature pours for Southern Comfort.
His motto to aspiring bartenders is also his email signature: “If you can’t be comfortable with yourself, how can you expect to make anyone else comfortable?”
Because Stephen believes in modern “open source bar shared practices” many of his more notable drinks have been cataloged.
Stephen recommends the "Cola. Not neat" but would like to invite you to customize your own drink at the newly redesign southerncomfort.com.
Agency: Wieden+Kennedy New York
Executive Creative Directors: Susan Hoffman
Creative Directors: Jimm Lasser & Caleb Jensen
Creatives: Andrew Jasperson, & Fabian Berglund
Producer: Orlee Tatarka
Head of Content Production: Nick Setounski
Account Team: Toby Hussey & Katie Hoak
Production Company: Biscuit Filmworks
Director: Steve Rogers
Executive Producer: Holly Vega
Managing Director: Shawn Lacy
Line Producer: Kathy Rhodes
Director of Photography: Benoit Delhomme
Editorial Company: Mackenzie Cutler
Editor: Gavin Cutler
Assistant Editor: Ryan Steele
Post Executive Producer: Sasha Hirschfeld
VFX Company: The Mill
VFX Senior Producer: Orlaith Finucane & Aleen Kim
Lead Flame Artist/Creative Director: Jade Kim (Lead) & Margolit Steiner
CG Artist: Laurent Giaume
MUSIC + SOUND DESIGN
Song: Love Me
Artist: The Phantom
Mix Company: Sonic Union
Mixer: Steve Rosenview more - Creative
Categories: Spirits, Alcoholic Beverageslbbonline.com, Wed, 18 Jun 2014 09:50:42 GMT