So here we are then, 2020 and the start of a brand-new shiny decade. Full disclosure, I’ve witnessed the start of a few of these now, in fact this is my fourth whilst running a creative business, so I know that the start of a decade is normally a time for a bit of reflection and some thought about one’s position in the grand scheme of things.
“The earth is burning, politics is screwed and society is suffering as a consequence. Shouldn’t we, as an industry steeped in innovation be recognising this and changing our behaviour as a consequence?”