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72andSunny LA's #CODNATION Campaign for Call of Duty: Black Ops 4 Is a Fragfest Made for Fans

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#CODNATION showcases how all fans, play Call of Duty and use it as a canvas for their own creativity
72andSunny LA's #CODNATION Campaign for Call of Duty: Black Ops 4 Is a Fragfest Made for Fans

For the upcoming release of Call of Duty: Black Ops 4, Activision, in partnership with 72andSunny Los Angeles, is celebrating the Call of Duty community through its latest campaign, #CODNATION.

#CODNATION showcases how all fans, play Call of Duty and use it as a canvas for their own creativity.

Call of Duty creators from around the globe crafted videos for Call of Duty Black Ops 4, which were authentic to their individual channels and creative tone of voice.

Activision and 72andSunny Los Angeles also collaborated with Hecho Studios to make a content studio for Call of Duty creators.

They worked directly with avid Call of Duty players, influencers and celebrity fans including: Post Malone and Von Miller, among others to create additional films, inciting fans in the community to make more content and post it to #CODNATION when the game launches on October 12.

The campaign breaks today with the first wave of content made by #CODNATION.

Call of Duty: Black Ops 4 is a game-changing experience built for the Black Ops community with more ways to have fun with your friends than ever before.

It delivers the deepest and most tactical multiplayer experience ever in Black Ops, the biggest day one Zombies offering ever in the series with triple the number of adventures, and an all-new Battle Royale-inspired mode called Blackout that brings together characters, locations, weapons and gear from across the storied series in all-out survival combat, all uniquely Black Ops.

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Production Company

Production Company: Hecho Studios

Creative Agency

Creative Agency: 72andSunny Los Angeles

Client

Advertiser: Activision

Genres: People

Categories: Gaming, Sports and Leisure

72andSunny LA, Mon, 01 Oct 2018 15:55:27 GMT