72andSunny Combats Teen Smoking with Truth's 'Progress Reports'

Truth has just launched two new spots in a 'Progress Report' series created by agency 72andSunny, celebrating the fact that CVS no longer sells tobacco and Florida having the lowest teen smoking rates in the country.

Credits

Chief Creative: Officer Glenn Cole

Group Creative Director: Justin Hooper

Group Creative Director: Mick DiMaria

Lead Designer: Allbriton Robbins

Lead Writer: Beau Unruh

Chief Strategy Officer: Matt Jarvis 

Group Strategy Director: Matt Johnson

Sr. Strategist: Ravi Khanna (Interactive)

Jr Strategist: Spencer Adrian

Group Brand Director: Judson Whigham

Brand Director: Kristine Soto

Brand Manager: Everette Cooke

Brand Coordinator: Chelsea Gilroy

Chief Production Officer: Tom Dunlap 

Sr. Film Producer: Angela Barber

Jr Film Producer: Nadia Economides

Business Affairs Director: Michelle McKinney

Group Business Affairs Director: Amy Jacobsen

Business Affairs Coordinator: Amy Shah

Sr. Designer: Geo Panch (Interactive)

Designer: Sarah Herron 

Writer: Rebecca Ullman 

Jr. Designer: Jessica Robles 

Jr. Writer: Joseph Saroufim 

Jr. Creative Technologist: Emilio Canton 

Interactive Executive Producer: Daniel Laiblin (Interactive)

Sr. Interactive Producer: Thomas Dawson (Interactive)

Analyst: Thomas Steiner (Interactive)

Technical Lead: James Fiszer (Interactive)

Sr. UX Designer: Jessica Rudzewicz (Interactive)

Jr. UX Designer: Andrew Lindley (Interactive)

Editorial: 72andSunny Studio

Sr. Editor: Scott Culver

VFX: 72andSunny Studio

Telecine: C03

Colorist: Mike Pethel

Producer: Matt Mora

Audio: On Music & Sound

Mixer: Chris Winston

CVS

“Doubles” by Fol Chen

Ghost Town (Master)

TerrorBird (Publishing)

Florida

“Spring Break (Bitchez)” by Slick Dic

Hypnotic Record (Master)

Cleopatra Records (Publishing)

Interactive Credits (production partners)

Production Company: B-Reel

Executive Producer/Partner Eva Mautino

Tech Director Eric Heaton