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72andSunny Combats Teen Smoking with Truth's 'Progress Reports'

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Agency celebrates Florida having the lowest teen smoking rates

72andSunny Combats Teen Smoking with Truth's 'Progress Reports'

Truth has just launched two new spots in a 'Progress Report' series created by agency 72andSunny, celebrating the fact that CVS no longer sells tobacco and Florida having the lowest teen smoking rates in the country.


Chief Creative: Officer Glenn Cole

Group Creative Director: Justin Hooper

Group Creative Director: Mick DiMaria

Lead Designer: Allbriton Robbins

Lead Writer: Beau Unruh

Chief Strategy Officer: Matt Jarvis 

Group Strategy Director: Matt Johnson

Sr. Strategist: Ravi Khanna (Interactive)

Jr Strategist: Spencer Adrian

Group Brand Director: Judson Whigham

Brand Director: Kristine Soto

Brand Manager: Everette Cooke

Brand Coordinator: Chelsea Gilroy

Chief Production Officer: Tom Dunlap 

Sr. Film Producer: Angela Barber

Jr Film Producer: Nadia Economides

Business Affairs Director: Michelle McKinney

Group Business Affairs Director: Amy Jacobsen

Business Affairs Coordinator: Amy Shah

Sr. Designer: Geo Panch (Interactive)

Designer: Sarah Herron 

Writer: Rebecca Ullman 

Jr. Designer: Jessica Robles 

Jr. Writer: Joseph Saroufim 

Jr. Creative Technologist: Emilio Canton 

Interactive Executive Producer: Daniel Laiblin (Interactive)

Sr. Interactive Producer: Thomas Dawson (Interactive)

Analyst: Thomas Steiner (Interactive)

Technical Lead: James Fiszer (Interactive)

Sr. UX Designer: Jessica Rudzewicz (Interactive)

Jr. UX Designer: Andrew Lindley (Interactive)

Editorial: 72andSunny Studio

Sr. Editor: Scott Culver

VFX: 72andSunny Studio

Telecine: C03

Colorist: Mike Pethel

Producer: Matt Mora

Audio: On Music & Sound

Mixer: Chris Winston


“Doubles” by Fol Chen

Ghost Town (Master)

TerrorBird (Publishing)


“Spring Break (Bitchez)” by Slick Dic

Hypnotic Record (Master)

Cleopatra Records (Publishing)

Interactive Credits (production partners)

Production Company: B-Reel

Executive Producer/Partner Eva Mautino

Tech Director Eric Heaton

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Categories: Charity, Corporate, Social and PSAs

72andSunny LA, Thu, 13 Nov 2014 12:17:35 GMT