Nancy Crimi-Lamanna

Chief Creative Officer - FCB Toronto

Nancy Crimi-Lamanna
Nancy accidentally became one of Canada’s first interns when she offered her copywriting services free of charge over 25 years ago.

Eventually she went on to become a salaried employee and an awarded creative working at agencies ranging from small independents to large multi-nationals. While there, she led many of Canada’s largest brands and created some of Canada’s most recognized campaigns. Her work has been awarded nationally and globally at virtually every show including the Cannes Lions, D&AD, London International Awards, CLIO’s, Effies, One Show and was recently ranked among the top 10 Creative Directors in Canada.

Nancy also has the distinction of bringing home Canada’s first Integrated Lion for her Ministry of Health Social Smoking campaign and creating the most awarded Canadian Campaign in 2017 at Cannes. “Down Syndrome Answers” was also recognized by the UN on World Down syndrome day and chosen as Adage’s best campaign for good. It’s innovative work like this that has helped make FCB Toronto Digital Agency of the Year 3 years in a row and the most-awarded Canadian agency at Cannes, 2 years in a row. Last year, she was chosen by Adweek as one of 33 Brand Stars that are shaping Toronto into the creative hub it is today. 

Beyond creating iconic campaigns, Nancy is an industry thought leader:  She's  an inaugural member of the Times Up Advertising movement addressing gender inequality and has committed FCB Canada to #FreeTheBid, an effort to enlist more female directors .