Tomoko Kanezaki

Managing Director/Creative Director - Dentsu Inc.

Tomoko Kanezaki
When Tomoko started her career as a young creative at dentsu in the 1990’s, full-time female workers were still a rarity. The industry was infested with the now notorious long meetings, short notice client requests, and sleepless nights. These iconic work-style never affected her own health and passion but, she witnessed all types of stress-based problems physically and mentally affect her female colleagues. Which from hindsight has become a valuable asset for digging deeper into insights of female disorders which is the main focus for Tsumura, a eastern herbal medicine Kampo company. 

With an experience of a wide-ranged variety of clients starting from national railway to automobile, beverage, insurance, game-ware, through which Tomoko gathered a handful of awards Cannes, ADC Global and multiple national awards, becoming a mother herself, went on to pursue her interest in education and healthcare and wellness related clients. Creating engaging and meaningful content that benefits the future generation is Tomoko’s current focus as she launched a collaborative handwashing attraction with Kao and Tokyo Disney Resort.  

A graduate of law from Kyoto Univ., her knowledge supports her current work of finding balance between regulations and creativity, craft and medical performance.