Client

Advertiser: Facebook

Creative Agency

Creative Agency: Droga5 New York

Creative Chairman: David Droga

Co-Chief Creative Officer: Neil Heymann, Felix Richter, Tim Gordon

Global Head of Art: Alexander Nowak

Creative Director: Thom Glover, Kia Heinnen, Martin Baker, Dustin Tomes, Jono Paull

Senior Art Director: Bastien Grisolet

Copywriter: Chris Brailey, Curtis McDonald

Senior Designer: Eli Hochberg

Motion Graphic Designer: Michael Gaynor, JungEun Han

Chief Creation Officer: Sally-Ann Dale

Director of Film Production: Jesse Brihn

Executive Producer Film: Mike Hasinoff

Producer Film: Carlos Valdivia

Associate Producer Film: Robert Matuluko

Senior Music Supervisor: Mike Ladman

Global Chief Strategy Officer: Jonny Bauer

Head of Strategy: Harry Roman-Torres

Strategy Director: Cathy Song

Senior Strategist: Emily Pfitzinger

Communications Strategy Director: Yan Wang, Patrick Fahey

Senior Communications Strategist: Chris Wiegand

Group Data Strategist Director: Wendy Kong

Senior Data Strategist: Daria Koren

Managing Director: Dan Gonda

Group Account Director: Susan Pratchett

Account Director: Gabrielle Barbuto

Account Supervisor: Chelsea Elliott

Account Manager: Roxy Alberts

Group Project Manager: Tessa Muchura

Senior Project Manager: Simon Jolly

Director of Business Affairs: Dan Simonetti

Senior Business Manager: Paul Van Dorpe

Traffic Manager: Wendy Kaplan

CMO: Antonio Lucio

Vice President, Corporate Brand Marketing: Kate Rouch

Director Brand Strategy: Andrew Stirk

Group Creative Director: Thomas Markham

Creative Director: Zach Stubenvoll

Motio Designer: Jerod Wanner

Designer: Jordan Honnette

Global Director of Brand Marketing: Jasmine Summerset-Karcie

Director Brand Programs: Mayumi Matsuno

Marketing Program Manager: Kaitlin Giannetti

Brand Marketing Manager: Katie Secrest

Brand Strategist: Josh Clevland

Marketing Insights Director: Rick Malins

Marketing Research Manager: Jenn Dahm

Marketing Researcher: Amy Huang, Lia Breunig

Director Communications Planning: Radhika Narang

Communication Planning Manager: Dani Nichols

Brand Communications Lead: Lisa Stratton

Production Company

Production Company: Epoch, Bacon

Director: Martin de Thurah

Director of Photography: Kasper Tuxen

Executive Producer Epoch: Mellisa Culligan

Producer Bacon: Samuel Cantor

Research & Documentary Interviews: Judith Lansade

Documentatian: Pejk Malinovski

Junior Producer: Laura Bohse-Valentiner

1st AD: Stefan Danholm

Production Designer: Mads Jørgensen, Wonderland

Offline

Edit Company: Rock Paper Scissors

Editor: Mikkel Nielson

Assistant Editor: Alex Liu

Managing Director/Executive Producer: Eve Kornblum

Post Production / VFX

Color: Company 3 NY

Colorist: Tom Poole

Color Producer: Alexandra Lubrano

Color Assist: Jenny Montgomery

Post Production: Blacksmith

VFX 2D Lead: Iwan Zwarts

Executive Producer: Charlotte Arnold

VFX Senior Producer: Bindy St. Leger

Compositor: Ben Kwok, Robert Bruce, Jacob Slutsky, Daniel Morris, Yebin Ahn

Music

Sound Design & Music: Ballad

Sound Design: Adrian Aurelius

Music Supervisor: Gregers Maersk Moeller

Music: ‘Peace Piece’ by Bill Evans

Arrangement: Ballad

Mix: Wave Studios

Sound Designer/Mixer: Aaron Reynolds

Executive Producer: Vicky Ferraro

Assistant Engineer: Isaac Matus