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Budweiser - Dwyane Wade's Last Swap

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Client: AB-InBev, Budweiser

U.S. Chief Marketing Officer: Marcel Marcondes

Group VP, Core & Value: Ricardo Marques

Vice President, Marketing: Monica Rustgi

Senior Brand Director: Madison Pietrowski

Senior Brand Manager, Digital: Marni Hamberg

Brand Manager: Hayley Kahn

Director, Budweiser Sports : Matt Davis

Director, Marketing Communications: Jenna Knoll

Senior Media Manager: Erica Biancalana

Creative Agency

Agency: VaynerMedia

Chief Creative Officer: Steve Babcock

Group Creative Director: Adam Lock

Creative Director: Todd Bradley

Associate Creative Director: Harrison Barron

Art Director: Rafael Sosa

Executive Producer: Cassandra Reuter

Agency Producer: Chloe Heller

Project Manager: Katherine Penland

EVP: Nick Miaritis

VP, Group Account Director: Joe Leotta

Account Director: Alex Slavin

Account Executive: Donald Spampinato

Director of Rights and Talents: Jaymie Lipman

Agency Partners


Media: Dentsu


Prod co: VaynerProductions

Chief Production Officer: Aaron Kovan

Director: Ritesh Gupta

Executive Producer: Jeff Kim

Executive Producer: Matt Hollis

Post Production

Post: Cutters

VaynerMedia, 2 years ago