Campaign Coordinator: Troy Gersback
Director Corporate Communications: Anthony Clark
Brand: New South Wales Rural Fire Service
Managing Director: Edward Pontifex
Executive Producer: Llew Griffiths
Director: Joel Harmsworth
Production Company: Sweetshop
Senior Writer: Giles Clayton
Account Managers: Ellie Sutton, Jack Burton
Senior Account Director: Chris Wilson
Senior Planner: Heather Morrison
Chief Strategy Officer: Angela Morris
Senior Art Director: Simon Hayes
Producer: Niki Bentley
Creative Director: Simon Cox
Executive Creative Director: Simon Langley
Creative Agency: J. Walter Thompson Sydney