Blending technology and creative direction, Bild specialises in visual engineering and creative design for live productions.
Bild is the joint venture of experienced industry professionals Rowan Pitts and David Bajt.
With their combined experience they have worked with some of the the biggest acts, production houses and shows around the world, including concerts and tours for Beyonce, Lady Gaga, Jay Z and Red Hot Chilli Peppers, shows for major brands such as Nike, Samsung, Adobe, Mercedes, Cartier, Heineken, o2, and large-scale productions for Cirque de Soleil, Eurovision, Paris & London Opera Houses, Coachella, Glastonbury, and many more.
MARS by Bild. London's premier virtual production facility dedicated to technical precision, designed and run by experienced workflow professionals.
After a successful pilot in summer 2020, we are now ready to launch our new MARS virtual production facility in London, this June. MARS is backed by decades of experience with proven workflows for real-time VFX pipelines and advanced video systems for some of the largest video installations in the world. It is the culmination of this highly niche expertise, precise approach and degree of experience that sets MARS apart.
Bild, the creators of MARS, have a reputation for being the ‘watchmakers’ in their field. Their world-class expertise in Unreal Engine, Notch, disguise and specialised industry tools in combination with bespoke engineering for tracking solutions, server hardware, display technologies and AV infrastructure has earnt them this prestige position.
MARS is the unique combination of this highly trusted experience with a physical virtual production stage. Innovation and R&D are central to the ‘MARS by Bild’ ethos and we seek to utilise MARS to continually develop leading innovation within the Virtual Production workflow.
Technology. Solving problems for ground-breaking shows is what we do for a living.
We produce feasibility studies, specify systems, design full media control packages, and develop accurate 3D environments ready for your show.
We craft workflows tailored to your project, specifically designed to guide your team through the content creation process.
We produce detailed visualisations in realtime, viewable both on screen and in virtual reality, allowing you to experience the show months in advance.
We have a detailed understanding of different tracking technologies, enabling realtime tracking of screens, actors, cameras and data capture.
Creative. We specialise in realtime content for responsive installations
We take a range of of varying inputs, such as 2D positional data, live camera feeds and 3d depth images to create beautiful real-time & reactive content.
Being experts in content workflows for complex setups we work tightly with high-end content houses producing dynamic content - both in 2d and 3d.
Equipment. We supply control hardware, specifically engineered for your project
Packaged in fully tourable racks, we deliver control equipment packages, specifically engineered and pre-tested for your project.