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Group745
Group745
Group745
Group745
Group745
Vachon - Eat joy
14/10/2022
Advertising Agency
Montreal, Canada
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There's nothing more iconic than Vachon cakes in Quebec. Picture biting into joy for the first time and you'll understand the obsession. So, what if everything around you tasted as good? That's the realization these two dudes had while buzzing on a sugar high. This video tastes like joy because everything in it was made with Vachon caramel, cake dough, and icing. That probably explains the one million views on YouTube.