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Group745
Group745
Group745
Group745
Group745
Group745

Take A Closer Look At Melanoma

30/08/2016
Advertising Agency
Sydney, Australia
6
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Credits
We placed a poster in Sydney’s CBD of a healthy looking girl with a stage I melanoma. In the melanoma was a small peephole asking people to look through to see what a stage IV melanoma looks like. Once someone looks through the peephole, they see another poster, and instead of a picture of a gravely ill girl, they see something even scarier - The same, healthy looking girl. Prompting Australians to get their skin checked, no matter how healthy they look and feel.
About Disciple
Founded in 2008 by Peter Buckley and Tim Brown, Disciple is a creative agency that delivers advertising, content, digital solutions and strategic ideas to transform brands.
Widely regarded as one of advertising's best creative teams, Buckley and Brown’s work in television, print, radio and digital has won numerous effectiveness and international creative awards.
 
They pride themselves on their ability to solve complex problems and use media dollars more effectively by creating work that cuts through clutter, builds brand relationships and sticks in people's heads.
 
Disciple is a small and growing team of experienced professionals - without your typical big agency layers and politics, making it a faster, more enjoyable and more effective way to work.

They are based in Balmain East, Sydney Australia.