Sept. 28, 2010, 4 p.m. by Adstream
Wuttke joins AdstreamAdstream, the global workflow and digital advertising asset management company, has appointed former Publicitas Asia & China CEO Moritz Wuttke as Chief Operating Officer FORMER PUBLICITAS CEO MORITZ WUTTKE
Adstream, the global workflow and digital advertising asset management company, has appointed former Publicitas Asia & China CEO Moritz Wuttke as Chief Operating Officer.
The Publishing and Online Veteran, who was CEO for Asia & China at Publicitas, the world’s largest independent All-Media Sales and Solution provider, will develop Adstream's growing business across Europe, Asia and Americas. Next to the Regional growth, Wuttke will focus on the Introduction of new Print and Online Products. He moves to Adstream as it secures the high profile Reckitt Benckiser business across seven markets in Latin America.
He joins from NextMediaInitiatives of which he was Founder and CEO. There he successfully managed, with a focus on China and Europe, its consulting and advisory services across media, digital advertising, Social Media Investments.
Wuttke, said: “At a time of increased Cost Pressure in all Media and Advertising companies, media owners and agencies need to look into efficiency increase in their own operations. Adstream has fantastic offerings for all three parties involved: the advertiser, the agency and the media owner. It’s a pleasure to work with the team who was pivotal in making Adstream what it is today, the market leader.”
Gerard Barron, CEO at Adstream, adds: “Moritz is a hugely respected industry heavyweight. His experience at Publicitas is hugely relevant and his knowledge and considerable experience of our market will be key to Adstream continuing to moving forward.”
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