senckađ
Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

Virgin Holidays' Cheeky Response to Three's 'Holiday Spam'

28/07/2014
Advertising Agency
London, UK
144
Share
M&C Saatchi and LIDA ask holiday-goers to #ShowOff this summer

M&C Saatchi and LIDA have unveiled a tongue in cheek campaign for Virgin Holidays – ‘Don’t be Sorry’ – in response to Three’s ‘Sorry for the Holiday Spam’ campaign.

 

Running at Elephant and Castle’s South London Gateway today, where it contrasts with Three’s initiative, ‘Don’t be Sorry’ tells people they should take pride in showing off their best selves on a Virgin holiday. The campaign sports the hashtag #ShowOff, encouraging people not to hold back on celebrating what Three would call their ‘holiday spam’ on social media, and telling them ‘You look delicious’

.





Credits
Brand
Agency / Creative
Work from M&C Saatchi London
The place to go
NHS England
19/02/2024
17
0
Freedom All the Way
LNER
08/01/2024
46
0
Potential
Department for Education
04/01/2024
28
0
ALL THEIR WORK