Awards & Events
March 22, 2013, 11:29 a.m. by Leo Burnett Worldwide
Leo Burnett London Supports Earth HourAgency going dark for global environmental event
Leo Burnett is going dark this Saturday evening in support of Earth Hour, the global annual environmental event organised by the World Wildlife Fund which encourages people to turn off non-essential lights for one hour.
From Monday 18th March, the agency is putting up a back-lit sign in its windows, which is only visible at night, saying: “KILL YOUR LIGHTS. EARTH HOUR. 23-03-13.” Viewable from the very busy West Cromwell Road, the signage is designed to remind people driving into the centre of London of Earth Hour.
Earth Hour begins at 8.30pm on Saturday March 23rd. The agency is plunging its entire building in Kensington into darkness, switching off all the lights for Earth Hour.
The Leo Burnett creatives behind the idea are Ben Gough and Graeme Bowman.
Call for Entries Open for AMES 2014Asian Marketing Effectiveness Awards 2014 adds Strategy Sections
(4 hours ago)
Nylon Studios Michael Yezerski nominated for AACTAComposer in the running for work on Australian surf drama Drift
(19 hours ago)
Maurice Lévy & John Wren Are 'Leader of the Decade'Publicis Groupe Takes Six Major Gongs at Le Grand Prix des Agences de l’Année
(1 day ago)
Leo Burnett Sri Lanka WinsRest of South Asia Agency of the Year for the 2nd consecutive year
(1 day ago)