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Creative

Jesus, Gandhi and Mother Theresa Star for UNICEF

Posted 10 months, 3 weeks ago by ACNE Production

UNICEF Sweden campaign from Forsman & Bodenfors and Acne sees trio of do-gooders face-off

Jesus, Gandhi and Mother Theresa Star for UNICEF


Mother Teresa, Jesus and Gandhi. All three put mankind before themselves. In UNICEF Sweden's Christmas campaign, the three of them gather to talk about who is the most generous. They also get a visit from a new guy, who clicked a UNICEF banner. The campaign wants to show how easy it is to do something good today, compared to back in the days. Today you can simply buy something in UNICEF's online store. A saved life is just a few clicks away.

 

The campaign, called The Good Guys, consists of three films – The Dinner Party, The Greatest Story and Jesus Goes Online. 

 

 

 

 

Credits
UNICEF
Director of Communication: Petra Hallebrant
Senior Marketing Officer: Jim Carlberg
Marketing Officer: Åsa Lee

Forsman & Bodenfors
Art Director: Johanna Hofman-Bang, Agnes Stenberg-Schentz
Copywriter: Marcus Hägglöf
Account Supervisor: Jacob Nelson
Account Manager: Lena Birnik
Agency Producer: Magnus Kennhed, Helena Wård
PR: Desirée Maurd
Designer: Nina Andersson
Original: F&B Factory

ACNE Production
Director: Torbjörn Martin, Tomas Skoging
Executive Producer: Petur Mogensen
Producer: Fredrik Skoglund
Account Manager: Jacob Englund
Director of Photography: Christian Haag
Costume: Patrik Hedin
Make Up: Sanna Riley
Set Designer: Cian Bournebusch

Special Thanks during the film production
Post Production: Chimney Pot
Camera and Lights: Ljud & Bildmedia
Casting London: Aston Hinkingson
Casting Los Angeles: Stone
Casting and Location Sweden: Röster (voices, places, faces)

Stills
Photographer: Pelle Bergström / Skarp Agent
Stylist: Lotta Agaton / Link Deco
Retouch: Bildinstitutet

Radio
Production Company and Casting: Flickorna Larsson