MPC BRING GAMING GLITCHES TO LIFE IN DOUG LIMAN’S NEW ADVERT FOR VERIZON

Verizon’s video game-style ad takes you on a seemingly normal journey through a totally abnormal world. MPC teams, led by Alvin Cruz, David Piombino and Chris Bernier, worked in close collaboration with Edge of Tomorrow’s director Doug Liman and Madwell to show gamers the benefits of 5G by building a world rife with ominous and unsettling lag-induced glitches—before teasing a seamless 5G future ahead.

Verizon’s 5G Ultra Wideband will change connectivity as we know it—particularly when it comes to the world of gaming. In this spot, MPC transposes common gaming lags into real-life scenarios, and shows the potential of a better 5G experience on Verizon’s network.