Independent
A Production CompanyLondon, United Kingdom
A company of the BRW group.
Independent is a commercial production company responsible for some of the highest profile work of the last ten years from the UK and Europe.
A decade of INDEPENDENT work
Over the last ten years we’ve produced over 480 campaigns. In 2011, we were responsible for the award winning ‘Write the Future’ Football World Cup campaign for Nike. Not only did it attract 12 million online viewers in its first 48 hrs but Nike’s share price increased by 10% during the campaign. It garnered more than double the online buzz of Adidas, the official World Cup sponsor. It has since become the most awarded commercial campaign in history.
“The success of the campaign is indisputable”
– Harvard Business Review.
An INDEPENDENT approach in a changing landscape
Storytelling is nothing new but never before has there been so many platforms to tell a story from. Online, broadcast, film, interactive installations, smart phones and 3D – the number of media channels has exploded. It’s a competitive landscape, populated by consumers who expect high quality film whatever the platform.
The key is compelling content that can be easily adapted to multiple platforms. With an efficient and resourceful production team, a well managed shoot can acquire enough content to meet all these needs. We are constantly refining our working methodologies to take advantage of the opportunities that new technology can provide. We are equally capable of managing the whole process or coordinating with digital and print partners. We know how important it is for all the elements of a campaign to work together and compliment each other.
Selected Awards:
Cannes Lion:
Selected Awards:
Doritos “The Rise and Fall of Esteban Ortega the Dip Desperado”, Glue Society for AMV BBDO, 2012, Gold Lion.
Doritos “The Rise and Fall of Esteban Ortega the Dip Desperado”, Glue Society, Craft in Direction, 2012, Bronze.
Nike “Write The Future”, Alejandro González Iñárritu, 2011, Grand Prix. Airtel “Endless Goodbye”, Philippe Andre, 2011, Bronze.
Levi’s “Midsummer”, Noam Murro, 2005, Silver.
Master foods,“Shelter Cherubs”,Tim Godsall, 2005, Bronze.
British Television Advertising Awards:
Doritos “The Rise and Fall of Esteban Ortega the Dip Desperado”, Glue Society, Silver, Best over 90 second TV & Cinema commercials.
Nike “Write The Future”, Alejandro González Iñárritu, 2011, Two Golds, Best over 90 second TV & Cinema commercials.
Skoda “Gymnast”, Noam Murro, 2006, Silver, Best 30 second or less TVC.
Boots “Moment of Truth”, Garth Davis, 2008, Gold, Best 60-90 TVC & Silver, Retail.
VW Golf “Nightdrive”, Noam Murro, 2008, Silver, Cars/Best 60-90 sec TVC.
British Arrows Craft Awards:
Nike “ Write The Future”, Alejandro González Iñárritu, 2011, Gold, Best Achievement in Production & Gold, Best Crafted Commercial of the Year.
The Gunn Report:
Second highest ranking Commercial Production Company worldwide, 2011
Nike “Write The Future”, Alejandro González Iñárritu, 2011, Most awarded commercial in the world - NB Most awarded commercial in the history of the report.
D&AD Awards:
Doritos “The Rise and Fall of Esteban Ortega the Dip Desperado”, Glue Society for AMV BBDO, 2012, Yellow pencil for Directing.
Nike “Write The Future”, Alejandro González Iñárritu, 2011, Yellow pencils for Directing and Editing.
AICP Awards:
Nike “Write The Future”, Alejandro González Iñárritu, 2011, Winner of 5 awards for: Best Directing, Best Production, Best Commercial, Best Integrated Campaign, Best Web Film.
72andSunny’s Samsung Oscar Spots(89 days ago)
Independent & Maserati Launch New Quattroporte(95 days ago)
Rebecca Manly Signs with Independent(100 days ago)
'Better Your Best' with Helen Jenkins(108 days ago)
Mickey Smith's Content Film for Asics (136 days ago)
MoneySupermarket Rocket Launches into 2013 (136 days ago)
Volstok Stay Safe on Social Networks(156 days ago)
New Talent: Josh Osborne(156 days ago)
Volstok Shake their Pom Poms for House of Holland(164 days ago)
Independent's eBay Christmas Surprise(190 days ago)
Ornette Spenceley joins Independent Films(192 days ago)
Peter Szewcyzk's 'Our Lady of Lourdes'(201 days ago)
Independent’s Mark Osborne for Coldplay(218 days ago)
Independent signs four Directors(242 days ago)
Edward Housden shoots EACA Launch Film(242 days ago)
Independent’s Mickey Smith is Best Young Director(249 days ago)
Piranha Bar Shoot Opening Sequence for ICAD(263 days ago)
Thierry Poiraud’s Eerie Spot for Citroen(248 days ago)
Nigel Simpkiss Directs Third Spot for Jeep(274 days ago)
Peter Szewczyk Directs First Live Action Commercial (276 days ago)